Halloween ke letsatsi la phomolo le khethehileng United States, le ketekoang ka litsela tse sa tšoaneng, tse akarelletsang liaparo, lipompong, mabone a mokopu le tse ling.Ho sa le joalo, nakong ea mokete ona, liphoofolo tse ruuoang lapeng le tsona e tla ba karolo ea tlhokomelo ea batho.
Ho phaella ho Halloween, beng ba liphoofolo tse ruuoang lapeng ba boetse ba hlahisa "merero ea matsatsi a phomolo" bakeng sa liphoofolo tsa bona tse ruuoang lapeng ka matsatsi a mang a phomolo.Sengoliloeng sena, Global Pet Industry Insight e tla u tlisetsa ponelopele ea tšebeliso ea liaparo tsa lapeng bakeng sa Halloween United States ka 2023 le tlhahlobo ea merero ea matsatsi a phomolo ea beng ba liphoofolo tsa lapeng.
Ho ea ka phuputso ea morao-rao ea selemo le selemo ea National Retail Federation (NRF), kakaretso ea litšenyehelo tsa Halloween e lebelletsoe ho fihla holimo ho $12.2 billion ka 2023, ho feta rekoto ea selemo se fetileng ea $10.6 billion.Palo ea batho ba nkang karolo mesebetsing e amanang le Halloween selemong sena e tla fihla sehlohlolong sa nalane sa 73%, ho tloha ho 69% ka 2022.
Phil Rist, Motlatsi oa Motlatsi oa Mopresidente oa Leano la Prosper, o senotse:
Bareki ba banyenyane ba labalabela ho qala ho reka ka Halloween, 'me ba fetang halofo ea bareki ba lilemo li 25 ho isa ho 44 ba se ba ntse ba reka pele kapa ka Loetse.Mecha ea litaba ea sechaba, joalo ka mohloli oa khothatso ea liaparo bakeng sa bareki ba bacha, e lula e fetoha, 'me batho ba bangata ba ka tlase ho lilemo tse 25 ba fetohela ho TikTok, Pinterest le Instagram ho fumana boqapi.
Mehloli e meholo ea pululelo ke ↓
◾ Patlo ea Marang-rang: 37%
◾ Mabenkele a mabenkele kapa liaparo: 28%
◾ Lelapa le metsoalle: 20%
Litsela tse kholo tsa ho reka ke ↓
◾ Lebenkele la litheolelo: 40%, e ntse e le sebaka sa mantlha sa ho reka lihlahisoa tsa Halloween
◾ Halloween/Lebenkele la Liaparo: 39%
◾ Mabenkele a Marang-rang: 32%, leha mabenkele a khethehileng a Halloween le mabenkele a liaparo esale e le libaka tse ratoang haholo bakeng sa lihlahisoa tsa Halloween, selemong sena bareki ba bangata ba rera ho reka inthaneteng ho feta nakong e fetileng.
Mabapi le lihlahisoa tse ling: Mekhabiso e se e tumme le ho feta nakong ea seoa sena mme e ntse e tsoela pele ho ama bareki, ka litšenyehelo tse hakanyetsoang tsa $ 3.9 bilione bakeng sa sehlopha sena.Har'a ba keteka Halloween, 77% e rera ho reka mekhabiso, ho tloha ho 72% ka 2019. Ho lebeletsoe hore chelete ea lipompong e fihle ho $ 3.6 limilione tse likete, ho tloha ho $ 3.1 limilione tse likete tsa selemo se fetileng.Tšebeliso ea likarete tsa Halloween e lebelletsoe ho ba $ 500 milione, e tlase hanyane ho feta $ 600 milione ka 2022, empa e phahame ho feta maemo a pele ho seoa.
Ho tšoana le matsatsi a mang a maholo a phomolo le mesebetsi ea bareki e kang ho khutlela sekolong le phomolong ea mariha, bareki ba na le tšepo ea ho qala ho reka ka Halloween kapele kamoo ho ka khonehang.45% ea batho ba ketekang matsatsi a phomolo ba rera ho qala ho reka pele ho Mphalane.
Matthew Shay, Molula-setulo le CEO oa NRF, o itse:
Selemong sena, Maamerika a mangata ho feta leha e le neng pele a tla be a lefa le ho sebelisa chelete e ngata ho keteka Halloween.Bareki ba tla reka mekhabiso ea matsatsi a phomolo le lintho tse ling tse amanang le tsona esale pele, 'me barekisi ba tla ba le lethathamo le loketseng ho thusa bareki le malapa a bona ho nka karolo moetlong ona o tsebahalang le o khahlisang.
Ho tsoa boitsebisong bo ka holimo, ho ka bonoa hore beng ba liphoofolo tse ruuoang lapeng United States ba nka liphoofolo tsa bona tsa lapeng e le tsa bohlokoa haholo 'me ba etsa sohle se matleng a bona ho ba rerela limpho le mesebetsi e khahlisang nakong ea matsatsi a phomolo ho matlafatsa kamano ea bona le liphoofolo tse ruuoang lapeng.
Ka nako e ts'oanang, ka ho ela hloko merero ea matsatsi a phomolo ea beng ba liphoofolo tse ruuoang lapeng, lik'hamphani tsa liphoofolo tse ruuoang lapeng le tsona li ka fumana leseli mabapi le litlhoko tsa bareki, tsa theha likamano tsa bareki kapele ho theha menyetla ea thekiso, ho arabela hamolemo mekhoa ea 'maraka, ho eketsa thekiso le ho ntlafatsa tšusumetso ea brand.
Nako ea poso: Oct-24-2023
