Ho latela lintlha tsa morao-rao tsa lipatlisiso tsa bareki mabapi le beng ba liphoofolo tse ruuoang lapeng tse fetang 700 le tlhahlobo e felletseng ea Vericast ea "2023 Annual Retail Trends Observation", bareki ba Amerika ba ntse ba na le maikutlo a matle mabapi le tšebeliso ea sehlopha sa liphoofolo tse ruuoang lapeng ha ba tobane le matšoenyeho a theko e phahameng:
Lintlha li bontša hore 76% ea beng ba liphoofolo tse ruuoang lapeng ba talima liphoofolo tsa bona tsa lapeng e le bana ba bona, haholo-holo ba lilemo tse sekete (82%), ba lateloa ke Generation X (75%), Generation Z (70%), le Baby Boomers (67%).
Ka kakaretso bareki ba lumela hore tekanyetso ea tšebeliso ea chelete bakeng sa lihlopha tsa liphoofolo tse ruuoang lapeng e tla eketseha, haholo-holo mabapi le bophelo bo botle ba liphoofolo, empa hape ba na le tšepo ea ho boloka chelete ka hohle kamoo ho ka khonehang.Hoo e ka bang 37% ea bareki ba hlahlobiloeng ba batla litheolelo ho reka liphoofolo tse ruuoang lapeng, 'me 28% e nka karolo mananeong a botšepehi ba bareki.
Hoo e ka bang 78% ea ba arabelitsoeng ba boletse hore mabapi le litšenyehelo tsa lijo tsa lapeng le li-snacks, ba ikemiselitse ho tsetela chelete e ngata ka 2023, e bonts'ang ka tsela e sa tobang hore bareki ba bang ba ka thabela lihlahisoa tsa boleng bo holimo.
38% ea bareki ba boletse hore ba ikemiselitse ho sebelisa chelete e ngata ho lihlahisoa tsa bophelo bo botle tse kang livithamine le li-supplement, 'me 38% ea ba arabelitsoeng ba boetse ba re ba tla sebelisa chelete e ngata ho lihlahisoa tsa bohloeki ba liphoofolo tse ruuoang lapeng.
Ntle le moo, 32% ea bareki ba reka mabenkeleng a maholo a mofuta oa liphoofolo tse ruuoang lapeng, athe 20% ba rata ho reka lihlahisoa tse amanang le liphoofolo ka liteishene tsa e-commerce.Ke 13% feela ea bareki ba bontšitseng boikemisetso ba bona ba ho reka mabenkeleng a liphoofolo a lapeng.
Hoo e ka bang 80% ea beng ba liphoofolo tse ruuoang lapeng ba tla sebelisa limpho kapa mekhoa e khethehileng ho ikhopotsa matsatsi a tsoalo a liphoofolo tsa bona tsa lapeng le matsatsi a phomolo a amanang le ona.
Har'a basebetsi ba hole, 74% e rera ho tsetela chelete e ngata ho reka lintho tsa ho bapala tsa lapeng kapa ho nka karolo mesebetsing ea lapeng.
Ha matsatsi a phomolo a qetellong ea selemo a ntse a atamela, barekisi ba hloka ho lekola mokhoa oa ho fetisa boleng ba khoebo ho beng ba liphoofolo tsa lapeng, "ho boletse Taylor Coogan, setsebi indastering ea liphoofolo tse ruuoang lapeng ea Vericast.
Ho latela lintlha tsa morao-rao tsa tšebeliso ea liphoofolo tse ruuoang lapeng tse tsoang ho American Pet Products Association, le hoja phello ea ho hloka botsitso moruong e ntse e tsoela pele, takatso ea batho ea ho reka e ntse e le holimo.Thekiso ea lihlahisoa tsa liphoofolo tse ruuoang lapeng ka 2022 e ne e le $ 136.8 limilione tse likete, keketseho ea hoo e ka bang 11% ha e bapisoa le 2021. Har'a bona, litšenyehelo tsa lijo tsa liphoofolo tse ruuoang lapeng le li-snacks ke hoo e ka bang $ 58 limilione tse likete, e leng boemong bo phahameng ba tšebeliso ea lichelete le kholo e kholo. sehlopha, ka sekhahla sa kholo ea 16%.
Nako ea poso: Oct-12-2023
